Copywriting: Let us effortlessly build your brand through your web content.

Writing is one of the first things we are taught when we start school as children; reading and writing are the foundation of our society. But we understand that not everyone is a natural at it, let alone understand how to write effective content specifically designed for the web, that will coax your visitors into taking that all-important action on your website.

What is copywriting for the web?

The internet is our new ‘go-to’ source of information. Long gone are visits to the library to find information about a topic, or even picking up a morning paper for the latest news. With this change in culture comes a higher expectation of quality and consistency in web copy. This is true across all types of business. If you’re an e-commerce store, your product descriptions tell the story that somebody looking at an item in a shop would usually do for themselves. If you’re selling a service, people no longer pick up the phone before reading through your website to get a feel and understanding of your business first and what you can offer.

At Purple Effect we understand the need for high-quality web copy and the importance of it to a business. Our copywriters have the ability to change their writing style based on the business they are writing for, and most importantly, all of our content is written with Search Engine Optimisation as the foundation. Writing keyword-rich (but not spammy), interconnected (internal linking) and custom content for your website will not only help your business to shine online but climb the search engines at the same time.  Whether this be web page content, blogging/articles, or simply tweaking/polishing your existing content, we can create a plan and solution that suits your business.

Shine online with killer content, let's create a plan today

We’d love to hear from you and have an obligation-free conversation about your website, how the content is already looking, and more importantly what you can be doing to stand out.

Shine online with killer content, let's create a plan today

Copywriting is often something our clients have started out trying to do in-house, we're here to tell you why you should leave it to the experts instead.

Branding

Your web content is just as important to your brand image as the colours you use and the logo in the corner. Our copywriters are experts at reflecting your brand through the medium of web content.

From scratch or tidying up

Whether you have an abundance of content that needs a keen eye to check over and tweak, or you’re starting your website from scratch and need someone to take over the hard part, we can tailor a solution that would suit you.

Content that counts

Don’t have time to blog? You’re missing out! Not only are blogs awesome new content for your website and to share on your socials, but they can get you to the top of the search engines for those pesky terms you’ve been stuck on! We’ve had incredible success with this over the years, and love learning about different topics and industries as we do it!

5 Reasons To Work With Us

TAILORED MARKETING SOLUTIONS

TAILORED
MARKETING
SOLUTIONS

TRUSTED GOOGLE PARTNER

TRUSTED
GOOGLE
PARTNER

WE HAVE A PROVEN TRACK RECORD

WE HAVE
A PROVEN
TRACK RECORD

MULTI CHANNEL DIGITAL APPROACH

MULTI
CHANNEL DIGITAL
APPROACH

DEDICATED EXPERT ACCOUNT MANAGEMENT

DEDICATED EXPERT
ACCOUNT
MANAGEMENT